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About the Volvo Ads

I am a classic Volvo enthusiast.  A few years ago I started collecting Volvo print ads and ended up with a decent little collection.  I am now working on scanning these ads so that others may enjoy them.  I will be posting the ads here as time allows (with the occasion note or comment.)

The Art of Michael Francis Lane
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Monday
Feb062012

1982 Volvo 240 GLT Ad: 100 to 0 in 3.2 Seconds

Should I ever be lucky enough to own another 240, I would like it to be this model. The text of this ad states.

100 TO 0 in 3.2 seconds.

One of the few things more impressive than how fast the Volvo GLT can take you from 0 to 100 km/h is how fast, and safely, it can bring you back again.

The Volvo GLT has power-assisted disc brakes on all four wheels to help you stop straight and true.

The GLT's other handling features are equally impressive: rack-and-pinion steering, Macpherson struts, gas-filled shocks, heavy-duty sway bars front and rear, high-performance Pirelli P6 radials.

All of which would be totally unnecessary on an ordinary car. But as a short test drive will prove, the Volvo GLT is anything but.