1985 Volvo 740 Ad: Yes, It Will Fly

The text of this ad states:

YES, IT WILL FLY.

If you don't believe it, strap yourself into the cockpit of a Volvo 740 Turbo and take off.

This flying machine will rocket you from a standing start to legal speed in 6.7 seconds.*  Faster than a BMW 325e. Faster than an Audi 5000S Turbo. Faster, even, than the much-touted Saab 16-valve Turbo.
 
"Enough juice to kick you squarely in the seat of the pants." exclaims
Autoweek.

"...A brisk rush of surprise and pleasure....Exemplary performance and handling," say's
Road & Track.

So check into your Volvo dealears and log some time in the intercooled 740 Turbo.

No pilot's license required.

*Based on tests conducted by
Car and Driver.

THE 740 TURBO

By Volvo

©1985 Volvo of America Corporation

1988 Volvo 740 Ad: The Basic Idea Behind the Volvo Turbo Wagon

This is definitely one of my favorite Volvo ads.  The text of this ad states:

THE BASIC IDEA BEHIND THE VOLVO TURBO WAGON.

Basically, the rig pictured above can do anything a Volvo 740 Turbo Wagon can do.

It will hold loads of cargo. Out-accelerate many performance cars. And reach top speeds of over 100 MPH. It will also pull about 150 G's.

Right from your wallet.

Which is why it pays to consider a Volvo 740 Turbo Wagon instead.

Its 74 cubic feet of cargo space is greater than most wagons in its class. While its performance rivals that of some of the world's top sports cars.

You see, unlike other wagons, both ends of the Volvo 740 Turbo Wagon were built for hauling.

VOLVO
A car you can believe in.

©1988 Volvo North America Corporation

1982 Volvo 240 GLT Ad: 100 to 0 in 3.2 Seconds

Should I ever be lucky enough to own another 240, I would like it to be this model. The text of this ad states.

100 TO 0 in 3.2 seconds.

One of the few things more impressive than how fast the Volvo GLT can take you from 0 to 100 km/h is how fast, and safely, it can bring you back again.

The Volvo GLT has power-assisted disc brakes on all four wheels to help you stop straight and true.

The GLT's other handling features are equally impressive: rack-and-pinion steering, Macpherson struts, gas-filled shocks, heavy-duty sway bars front and rear, high-performance Pirelli P6 radials.

All of which would be totally unnecessary on an ordinary car. But as a short test drive will prove, the Volvo GLT is anything but.

1985 Volvo 240: As Viewed from a BMW 318i

The text of this ad states:

THE VOLVO TURBO AS MOST COMMONLY VIEWED FROM A BMW 318i

The posterior of a Volvo Turbo may not be its most attractive feature, but it's the one BMW 318i owners will be seeing a lot of.

In an independent test* of 0 to 60 acceleration, the intercooled Turbo from Volvo beat the 318i by almost two seconds.

Results like this have prompted Car and Driver to call the Volvo Turbo "a missile."

And Road & Track describes its handling and performance as "Exemplary."

So before you run out and buy the ultimate driving machine, test drive the intercooled Turbo from Volvo.

It could prevent you from becoming one of those BMW owners with 20/20 hindsight.

*Tests of acceleration conducted by Car and Driver.

THE TURBO+

By Volvo.

©1984 Volvo of America Corporation

1982 Volvo 240 Ad: It Can Actually Make 55 M.P.H. Interesting

1982_volvo_240_ad_55_mph_interesting.jpg

The text  portion of this ad states:

IT CAN ACTUALLY MAKE 55 M.P.H. INTERESTING

If you think that's impossible, you've never driven the Volvo Turbo.

A car whose handling equipment can turn a curve in the road or a trip to the supermarket into a driving adventure.

Its turbo-charged 4-cylinder engine can dust a V-8 off the line.  Automotive writers have described it as "A blast."Spectactualr." "Like cutting in an afterburner."

Maybe you think speed limits , emission controls and government milage requirements have made driving humdrum. But that's only because you don't own an interesting car.

THE TURBO

By Volvo.

©1981 Volvo of America Corporation

1983 Volvo 240: The World's Fastest Baggage Handler

1983_volvo_240_baggage_handler.jpg

The text  portion of this ad states:

The World's Fastest Baggage Handler?

If there's a station wagon in the world that's faster than the Turbo Wagon from Volvo, it's a very-well kept secret.

The Turbo Wagon can take you from a standing start to the legal speed limit in 9.2 seconds.  As Motor Trend puts it: "You keep hoping for a stray Saab 900 Turbo or even a BMW uou can sniff out and then send scambling to the roadside while you blow its doors in."

We assure you, a test drive in the Turbo Wagon will be very revealing.

Especially if you thought the only time a station wagon could haul

was when it had something in the back.

The Turbo Wagon

By Volvo.

1982 Volvo 240: Fall in Love in 9 Seconds Flat

1982_volvo_240_ad_fall_in_love.jpg

I also found a copy of this Volvo 240 'Fall in Love' ad via Google Books, showing it as originally included in the January 10, 1983 issue of New York Magazine .

The text  portion of this ad states:

FALL IN LOVE IN 9 SECONDS FLAT.

The Volvo Turbo can hurtle you from a standing start to a maximum legal speed in a mere 9 seconds.

Its turbo-charged 4-cylinder enging can blow a V-8 off the road.  It has caused automotive writers to use descriptions like "Spectacular".  "A blast."  "Like cutting in an aftterburner."

If that's the kind of driving excitement you thought had vanished with the muscle cars of the past, test drive a Volvo Turbo.

It could rekindle your love affair with the car.

THE TURBO

By Volvo.

©1981 Volvo of America Corporation